Premera Blue Cross HMO

January 2022 - April 2024

The Premera corporate holdings company launched a new company specifically to offer an HMO plan to select Washington counties. I was brought on as a creative producer and led all branding projects pertaining to the creation of this new company, Premera Blue Cross HMO. We worked with several vendors to build the brand and asset collection.

Creative producer

Selected projects:
PBC HMO brand (January 2022 - April 2024)
PBC HMO Search and Select (October 2022 - February 2023)

Scriptwriter

Selected projects:
PBC HMO SEBB video (January 2022 - May 2022)
PBC HMO LIFT commercial (March 2023 - April 2023)